Dr Sebastian Baez Lugo
Sebastian is a UX Researcher and Socio-Affective Neuroscientist. He holds a BSc in Experimental Psychology, an MA in Neuroscience, and a Ph.D. in Cognitive Neuroscience from the University of Geneva. His multifaceted research experience spans academia, startups, and tech companies. His primary interest lies at the crossroads of emerging technologies, human behavior, and digital health.
At the Lab, Sebastian leads the UX research activities and supports the team as a psychology and human cognition expert. Sebastian also contributes to the EPFL+ECAL Lab’s educational efforts by teaching User Research methods and Academic tools.
Related projects
Scientific publications
Open Books: Supporting the Comprehension of Photobooks as Sequential Art.
Rémi Opalinski, Sebastian Baez-Lugo, Andrea Schneider, Delphine Ribes, Gabriel Luthier, Cédric Duchêne, Béatrice Durandard, Mathieu Salzmann, Nicolas Henchoz, and Romain Collaud. 2026. Open Books: Supporting the Comprehension of Photobooks as Sequential Art. In: Rauterberg, M. (eds) Culture and Computing. HCII 2026. Lecture Notes in Computer Science, vol 16725. Springer, Cham.
Designing for food system transformation: Navigating cultural complexity in cross-regional platform design.
Margherita Motta, Sebastian Baez-Lugo, Luis Rodriguez Aguayo, Laura Deschl, Nicolas Henchoz, Emily Groves. 2026. Designing for food system transformation: Navigating cultural complexity in cross-regional platform design, in Simeone, L., Gray, C. M., Verhoeven, A., de Götzen, A., Bakırlıoğlu, Y., Zohar, H., Stead, M., and Buwert, P. (eds.), DRS2026: Edinburgh, 8–12 June, Edinburgh, United Kingdom.
DRS Design Research Society